Privacy Policy

This Privacy Policy outlines how EFX Media Group collects, uses, discloses, and protects the personal information you provide when enrolling in our SMS and text message marketing program. By opting into this program, you acknowledge and agree to the practices described in this policy.

1. Information We Collect

When you enroll in our SMS and text message marketing program, we may collect the following types of information:

a. Mobile Phone Number: We collect your mobile phone number when you provide it during the opt-in process.

b. User Preferences: We may collect data on your communication preferences, such as the types of messages you wish to receive or how frequently you want to receive them.

c. Interaction Data: We may collect data related to your interactions with our SMS messages, such as whether you open, click on links, or respond to our messages.

2. Use of Information

We use the information collected through our SMS and text message marketing program for the following purposes:

a. Delivering Marketing Messages: We use your mobile phone number to send you promotional messages, offers, and updates related to our products and services.

b. Personalization: We may use your interaction data and preferences to personalize the content of our SMS messages to better suit your interests.

c. Customer Support: We may use your information to address your inquiries, concerns, or provide assistance related to our SMS marketing program.

d. Internal Analytics: We may use aggregated and anonymized data to analyze the performance of our SMS and text message marketing campaigns and improve their effectiveness.

3. Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties for their marketing purposes. However, we may share your information with the following entities for the purposes described in this Privacy Policy:

a. Service Providers: We may engage trusted third-party service providers to assist us in delivering SMS messages or managing our SMS marketing program. These service providers are contractually obligated to protect your information and are not allowed to use it for any other purpose.

b. Legal Compliance: We may disclose your information if required by law, in response to a court order, or to comply with applicable legal and regulatory requirements.

4. Data Retention

We will retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law.

Your Rights and Choices

You have the right to:

a. Opt-Out: You can opt-out of our SMS and text message marketing program at any time by replying "STOP" to any marketing message you receive from us.

b. Access and Update: You can access and update your personal information by contacting our customer support team at [Your customer support contact details].

c. Data Deletion: Upon request, we will delete your personal information from our records, subject to any legal obligations to retain certain data.

5. Security

We take reasonable measures to protect the information we collect through our SMS marketing program from unauthorized access, disclosure, alteration, or destruction. However, please note that no method of data transmission over the internet or method of electronic storage is 100% secure.

6. Changes to the Policy

We reserve the right to modify or update this Privacy Policy at any time to reflect changes in our practices or for legal and regulatory compliance. We will notify you of any material changes by posting the updated Privacy Policy on our website.

By enrolling in our SMS and text message marketing program, you consent to the practices described in this Privacy Policy.